DIFFERENTIATING DATA FOR DIAMETER HEALTH.
(DIVE IN.)

Advertising / Content / Design / Digital / Comms Planning / Social
 
Diameter Health transforms raw health data into the cleanest, best organized, most precise data in the healthcare space. That’s a big deal when patients’ health is on the line. But while Diameter’s tech and expertise stood apart from competitors, their brand blended in.
 
 

The IDEA

TELL A STORY AS DIFFERENT
AS YOU ARE.

We moved away from standard industry jargon and coined a new, ownable term for Diameter Health’s best-in-class data: Upcycled Data. Around this new language we build a brand platform, logo, visual identity and website.

 
 

The Brand

A LOOK THAT
MAKES A SPLASH

From launch video to logo, color palette to photography to icons, we collaborated with Diameter Health on a brand that more fully communicates what they do and their vision for the future.

 
 

Rich Forristall
Senior Director, Marketing & Operations,
Diameter Health

“In a crowded and competitive industry, our new brand makes a bold statement. It tells you right away we’re different from the rest.”

 
 
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